Media Subject Matter Expert, Senior Managing Consultant, Advisors & Consulting Services, Marketing Services
Mastercard · Posted Nov 6, 2026
- Buenos Aires, Corrientes, Argentina
- Senior
- 15+ years
Senior Media Subject Matter Expert providing strategic expertise across paid-media ecosystem for Mastercard’s Marketing Services.
Responsibilities
- Serve as trusted advisor to senior clients and internal stakeholders, translating business, brand and growth objectives into integrated, full-funnel media strategies across digital, offline and emerging channels.
- Lead or provide strategic oversight across the media lifecycle, from brief, audience and channel strategy through planning, activation, optimization and post-campaign learning.
- Partner with analytics teams to design media for measurability from the outset, defining KPI hierarchies and selecting appropriate approaches such as experimentation and incrementality, marketing mix modeling, attribution, brand lift and conversion lift.
- Diagnose complex or underperforming media programs and convert performance, audience and measurement insights into clear decisions on channel mix, targeting, creative, investment, pacing and optimization.
- Shape differentiated client solutions and commercial opportunities by contributing to proposals, pitches, RFPs, scopes and executive workshops.
Requirements
- Bachelor’s degree or equivalent relevant professional experience