The Digital Catalog & CRM Analyst maximizes the effectiveness of the company’s website and oversees the accuracy, organization, and maintenance of customer-facing product information, serving as the business owner and primary administrator of the CRM platform.
Compensation
$75,000 to $95,000/year DOE
Responsibilities
Manage and optimize product content, user experience, and functionality of customer-facing websites and digital platforms
Maintain accurate product listings, taxonomy, categories, descriptions, and attributes
Apply best practices on site search, filtering, SEO, and conversion rate optimization
Analyze catalog metrics to improve customer acquisition, conversion, and retention
Partner with marketing, sales, engineering, IT, & supply chain teams to roll out new product launches, price adjustments, and promotional campaigns
Requirements
Bachelor's degree in Business Administration, Marketing, Information Systems, Data Science, or a related field
Assisteer het marketingteam bij het ontwikkelen en uitvoeren van internationale campagnes, contentcreatie en social media beheer voor meer dan 75 hotelsites.
Compensation
Stagevergoeding van €750,- bruto per maand o.b.v. 38 uur;
Responsibilities
Ontwikkelen en uitvoeren van marketingcampagnes
Creëren van content voor communicatiekanalen
Beheren van sociale media kanalen
Opzetten en versturen van online nieuwsbrieven
Optimaliseren van websitecontent voor hotelsites
Requirements
hbo opleiding marketing, communicatie of hotel management