Write, optimize, and refine high-performing marketing copy across web, email, and campaigns, applying SEO, CRO, and AI tools to drive conversions and brand perception.
Responsibilities
Create conversion-focused copy for websites, landing pages, emails, and campaigns
Write compelling CTAs, sales collateral, and funnel content
Produce SEO-optimized content aligned with search intent
Develop and refine landing pages with a focus on CRO
Own the vision, roadmap, and delivery of Equinix’s Gainsight Customer Success platform, translating strategy into product requirements and ensuring seamless integration with the wider Equinix data and CRM ecosystem.
Locations (3)
Dallas, Texas, United States
Tampa, Florida, United States
Toronto, Ontario, Canada
Compensation
The targeted pay range for this position in the following location is / locations are: United States - Dallas Infomart Office DAI : 138,000 - 208,000 USD / Annual United States - Tampa Office TAO : 138,000 - 208,000 USD / Annual Canada - Toronto Office TRO : 133,000 - 183,000 CAD / Annual
Responsibilities
Own the vision, roadmap, and backlog for your assigned product scope within the Gainsight platform
Gather, document, design, and test the best possible customer experience
Partner with Customer Success Managers, Service Managers, Customer Success Operations, and leadership
Lead the design, configuration strategy, and optimization of core Gainsight capabilities
Define and continuously refine customer health scoring, risk identification, and lifecycle models
Requirements
Bachelor’s degree in Business, Computer Science, Engineering, or a related field
Nice to have: Gainsight Administrator or Power User certification
Nice to have: other Gainsight modules (PX, Renewal Center, Customer Communities, Skilljar)
