Lead revenue-generating media and advertising products across audience targeting, media reporting, and measurement.
Compensation
In California, Connecticut, Maryland, Massachusetts, New Jersey, New York, Washington state, and Washington DC the standard base pay range for this role is $151,700.00 - $242,300.00 annually. In Colorado, Hawaii, Illinois, Maine, Minnesota, Nevada, Ohio, Rhode Island, Vermont, and Virginia the standard base pay range for this role is $144,100.00 - $230,300.00 annually.
Responsibilities
Define and evolve the product vision, strategy and success metrics for Elevate's media and ad products, tied to revenue, advertiser outcomes and consumer experience.
Build audience targeting capabilities that package Zillow's first-party data into privacy-safe segments advertisers can activate onsite and offsite, including through SSP and DSP integrations.
Build media reporting and measurement products (campaign reporting, attribution, incrementality and lift) that show advertisers the value of their spend and help the Sales team grow and renew budgets.
Lead end-to-end ideation, evaluation, execution and iteration of onsite and offsite ad products and formats, from discovery and requirements through launch and optimization.
Shape Elevate's programmatic media strategy across the buy and sell side, including supply packaging, deal structures (PMP, programmatic guaranteed, open auction) and partner integrations.
Lead paid social and programmatic campaigns to drive audience growth and client results, building and optimizing campaigns across Meta Ads Manager, LinkedIn Campaign Manager, and programmatic platforms, while shaping the media function.
Compensation
Hourly Rate: $55
Responsibilities
Lead paid campaigns that support audience growth and client programs
Build and optimize campaigns across Meta Ads Manager, LinkedIn Campaign Manager, and programmatic platforms such as The Trade Desk and StackAdapt
Translate campaign goals into practical targeting, channel, and budget recommendations
Contribute strategic thinking through memos, recommendations, and brainstorms with the team and founder
Own execution end to end, from setup, trafficking, and QA through budget pacing, testing, optimization, and reporting
Requirements
Nice to have: AI tools like ChatGPT, Claude, or Gemini
Looking for the first dedicated Monetisation Manager to take products from beta to full rollout, establish operational foundations for growth, and support the distribution and commercial activation of inventory and sports audience data.
Responsibilities
Demand strategy: identify, assess and prioritize demand sources by territory (open exchange, Open Bidding, marketplaces, SSPs, PMPs and direct tags).
Demand qualification and monitoring: enforce advertiser and category restrictions; establish monitoring and escalation processes.
Yield management: own floor pricing, demand configuration, and inventory allocation; test and optimize for revenue and fill.
Placement delivery: translate publisher and product requirements into correctly specified, tested ad placements for production.
Audience distribution: manage operational distribution of audience data through third-party exchanges, SSPs, data marketplaces and data warehouses.
Requirements
Nice to have: yield management experience within a publisher or supply monetisation business
Support internal sales team in managing and optimizing advertising campaigns on Microsoft Advertising platform.
Compensation
The expected base pay range for this position in the San Francisco area is $81,000 - $101,000, not inclusive of potential equity offering, bonus or benefits.
Responsibilities
Collaborate with Account Managers to set up, QA, and launch advertising campaigns on the Microsoft Advertising platform
Implement ad tags, tracking pixels, and other tracking mechanisms to ensure accurate campaign measurement
Partner with the Account Management Team to implement campaign changes to increase performance
Analyze campaign data to identify opportunities for optimization and make data-driven recommendations
Conduct A/B testing of ad creatives, ad copy, and targeting parameters
Manage and optimize paid media campaigns across Google Ads, Microsoft Ads (Bing), Yahoo, Meta, LinkedIn, affiliate networks, and programmatic platforms.
Develop and implement paid media strategies aligned with APAC business priorities, local market needs, and global digital marketing objectives.
Monitor campaign performance and continuously optimize targeting, bidding, budget allocation, creatives, and landing page effectiveness.
Manage media budgets and ensure effective cost control to maximize ROI and commercial outcomes.
Conduct customer, audience, and conversion analysis to identify growth opportunities and improve campaign performance.
Requirements
Bachelor's Degree in Marketing, Business, Data Analytics, Digital Marketing, or related discipline
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