Responsible for generating new business and managing client relationships in the German market for Havas Media’s Consumer Science & Analytics division.
Responsibilities
Generate new business and lead opportunities in the German market
Plan and produce whitepapers and content plans to increase brand visibility
Represent Havas at industry events and deliver speaker slots
Identify and engage potential clients and conduct initial strategic conversations
Manage RFI/RFP processes and coordinate internal stakeholders
Responsible for communicating the brand in the German market, generating new business, creating thought leadership content, managing RFI/RFP processes, and translating client challenges into technical requirements.
As the Staff Customer Journey Analytics & AI Lead, you will serve as the lead for our enterprise customer journey analytics capabilities, focused on Adobe Customer Journey Analytics (CJA), Adobe Analytics and Adobe Experience Platform (AEP).
Responsibilities
Lead the strategy, roadmap and delivery of enterprise customer journey analytics capabilities using Adobe CJA, Adobe Analytics and AEP.
Partner with Marketing, Digital, Commercial and Technology stakeholders to translate business priorities into use cases, measurement requirements and analytics solutions.
Define customer and account journey measurement frameworks, including journey stages, KPIs, dimensions, attribution approaches and reporting standards.
Configure and maintain CJA connections, data views, derived fields, calculated metrics, filters and attribution settings.
Build and enhance Analysis Workspace projects, dashboards, journey visualizations, cohort analyses and reports that support business decisions.
Lead paid media strategy and execution for Trend Micro’s Japan and Taiwan markets, driving acquisition, renewal, and cross‑functional alignment across digital channels.
Responsibilities
Plan, execute, and optimise paid search, display, and affiliate campaigns across Japan and Taiwan markets
Ensure paid media traffic lands on SEO‑optimised pages within the online shop
Manage budgets, bids, and pacing across multiple platforms
Report on campaign performance weekly with clear insights and recommended actions
Drive traffic and conversion for new subscription sales through search, display, and affiliate channels
Requirements
Nice to have: experience managing campaigns in Japan and/or Taiwan
Nice to have: affiliate network management in Japanese or Taiwanese markets
Nice to have: physical‑to‑digital conversion flows
Analyze digital marketing performance across paid search, paid social, website, and lead-generation channels, build dashboards, and provide actionable insights to optimize marketing ROI.
Compensation
The pay range for this position is $45.00 - $45.00/hr.
Responsibilities
Analyze digital marketing performance across paid search, paid social, website, and lead-generation channels.
Utilize Google Analytics 4 to understand user behavior, traffic quality, engagement, conversion paths, and funnel performance.
Monitor and evaluate campaign performance across Google Ads and LinkedIn Campaign Manager.
Leverage Microsoft Customer Insights and other reporting platforms to develop insights and performance recommendations.
Analyze website performance and organic search trends using Google Search Console.
Lead and evolve the shared marketing technology and data ecosystem supporting multiple BHSI businesses, serving as a center of excellence for Berxi and Berkshire Hathaway Travel Protection.
Compensation
The base salary range for this position in Boston, MA is $150,000 to $180,000, along with annual bonus eligibility.
Responsibilities
Own marketing technology strategy, architecture, and roadmap
Serve as business and technical owner for the MarTech ecosystem
Drive adoption of AI across Marketing
Maintain data standards and governance
Partner with cross-functional teams for data and technology solutions
Requirements
Nice to have: Regulated or data-sensitive environment
Nice to have: Multiple brand support
Nice to have: AI capabilities in marketing platforms
Lead and mentor a team of analysts to deliver actionable insights and support business decisions across MGM Resorts’ e‑commerce, marketing, and website initiatives.
Compensation
The pay range for this role is:
$113,800.00 - $151,700.00
Responsibilities
Manage analytics reporting for key performance indicators
Lead and mentor senior analysts
Establish business requirements and project timelines
Align technology and reporting solutions with business initiatives
Partner with stakeholders to prioritize analytics initiatives
ROLE/RESPONSIBILITIES:
For Mobile: This role requires expertise in Adobe Analytics, Adobe Experience Platform and Data Collection. Candidates should have experience with Adobe Experience Platform Mobile SDK implementations and have led successful migrations from Mobile Adobe Analytics to AEP Mobile SDK. This includes ensuring that data is made available to Adobe Analytics, AEP datasets, and Customer Journey Analytics and configuring connections to Adobe Target and Adobe Journey Optimizer. Candidate will configure Adobe Data Collection Tags, handle necessary data mappings and provide mobile developers with the information necessary for them to properly implement the ADP Mobile SDK on both iOS and Android platforms. You may also assist in defining tagging strategy, developing detailed implementation requirements, creating reports, writing documentation and testing. The ideal candidate will have the following skill sets:
• Experience with digital analytics implementation and data collection architecture
• Experience with data mapping and validation
• Expert experience with Adobe Analytics and Adobe Customer Journey Analytics is required
• Strong hands-on experience with Adobe Data Collection Tags (Adobe Launch) and Adobe Experience Platform (schemas, datastreams, datasets) Experience implementing other Adobe Experience products (such as Target and Adobe Journey Optimizer) via AEP Mobile SDK
MUST HAVE SKILLS-MOBILE:
• 5+ years of experience in digital analytics, measurement strategy, analytics implementation, or digital platform architecture • 3+ years of hands-on experience with Adobe Experience Cloud solutions, including Adobe Analytics • Strong knowledge of web and mobile analytics, tag management, data layers, and event-driven measurement architecture • Experience translating business requirements into scalable analytics solutions and technical documentation • Strong collaboration and communication skills • Experience with Adobe Experience Platform, Customer Journey Analytics, Adobe Analytics, Real-Time CDP, or Adobe Journey Optimizer • Knowledge of Adobe Mobile SDK, server-side tracking, and enterprise data governance practices • Experience supporting digital commerce, customer experience, or financial services digital platforms
FLEX SKILLS-Mobile: • Data analysis
For Web: This role will be responsible for designing and governing digital analytics solutions that support business growth, customer experience optimization, and data-driven decision making. Partner with cross-functional teams to establish scalable measurement frameworks, support experimentation and personalization initiatives, and ensure high-quality digital data across digital ecosystem. The ideal candidate combines deep expertise in Adobe Analytics and Adobe Experience Platform with strong technical knowledge of data collection, tagging, and web analytics.
• Design and enhance scalable digital measurement frameworks across web platforms using Adobe Analytics and Customer Journey Analytics as well as Adobe Launch tag management solution.
• Establish consistent tracking, validation, and data governance standards
• Partner with business and analytics stakeholders to ensure data collection supports KPI reporting, customer journey analysis, and actionable insights
• Define and maintain event taxonomies, data layer standards, tagging requirements, naming conventions, and implementation documentation.
MUST HAVE SKILLS-WEB: • 5+ years of experience in digital analytics, measurement strategy, analytics implementation, or digital platform architecture • 3+ years of hands-on experience with Adobe Experience Cloud solutions, including Adobe Analytics • Strong knowledge of web and mobile analytics, tag management, data layers, and event-driven measurement architecture • Proficiency in JavaScript, HTML, CSS, browser debugging tools, and API integrations • Experience translating business requirements into scalable analytics solutions and technical documentation • Strong collaboration and communication skills • Experience with Adobe Experience Platform, Customer Journey Analytics, Adobe Analytics, Real-Time CDP, or Adobe Journey Optimizer • Knowledge of Adobe Web SDK, server-side tracking, and enterprise data governance practices • Experience supporting digital commerce, customer experience, or financial services digital platforms.
FLEX SKILLS-WEB: Data analysis
Must Have Skills-Mobile:
5+ years of experience in digital analytics, measurement strategy, analytics implementation, or digital platform architecture
3+ years of hands-on experience with Adobe Experience Cloud solutions, including Adobe Analytics
Strong knowledge of web and mobile analytics, tag management, data layers, and event-driven measurement architecture
Experience translating business requirements into scalable analytics solutions and technical documentation
Strong collaboration and communication skills
Experience with Adobe Experience Platform, Customer Journey Analytics, Adobe Analytics, Real-Time CDP, or Adobe Journey Optimizer
Knowledge of Adobe Mobile SDK, server-side tracking, and enterprise data governance practices
Experience supporting digital commerce, customer experience, or financial services digital platforms
Must Have Skills-Web:
5+ years of experience in digital analytics, measurement strategy, analytics implementation, or digital platform architecture
3+ years of hands-on experience with Adobe Experience Cloud solutions, including Adobe Analytics
Strong knowledge of web and mobile analytics, tag management, data layers, and event-driven measurement architecture
Proficiency in JavaScript, HTML, CSS, browser debugging tools, and API integrations
Experience translating business requirements into scalable analytics solutions and technical documentation
Strong collaboration and communication skills
Experience with Adobe Experience Platform, Customer Journey Analytics, Adobe Analytics, Real-Time CDP, or Adobe Journey Optimizer
Knowledge of Adobe Web SDK, server-side tracking, and enterprise data governance practices
Experience supporting digital commerce, customer experience, or financial services digital platforms
Nice to Have Skills-Mobile:
Data analysis
Nice to Have Skills-Web:
Data analysis
Education:
Bachelor’s degree in Computer Science, Information Systems, Engineering, Analytics, Data Science, or related field.
Digital Analytics AnalystTEKsystems · Columbus, US
Senior Manager, Marketing TechnologyBerkshire Hathaway Specialty Insurance · Boston, US