Lead User Acquisition Manager responsible for building performance marketing from scratch in an R&D environment, owning channel selection, testing, scaling, and optimizing campaigns across Meta, Google, TikTok, AppLovin and other emerging channels.
Locations (2)
Kyiv, Ukraine
Warsaw, Mazovia, Poland
Responsibilities
Build performance marketing from zero in R&D direction
Own channel selection, tools, and approaches
Launch and scale performance-driven campaigns on Meta, Google, TikTok, AppLovin and other new acquisition channels
Evaluate campaign results and conduct competitor research
Analyze funnel performance beyond CTR and CPA
Requirements
Nice to have: experience launching new product lines
As our very first dedicated marketing lead, you will serve as a strategic generalist tasked with constructing our user acquisition system from the ground up.
Locations (2)
Munich, Bavaria, Germany
Germany
Compensation
EUR 70,000 – EUR 85,000 + Individual Bonus
Responsibilities
Develop end-to-end marketing roadmaps
Control advertising budgets
Establish key performance metrics
Tailor messaging strategies to distinct agency verticals and buyer profiles
Take full ownership of paid acquisition channels
Requirements
Nice to have: Digital agency experience
Nice to have: LinkedIn Ads
Nice to have: Community-led marketing
Nice to have: Vendor management
Nice to have: Building internal marketing functions
Lead the creation and execution of a comprehensive marketing strategy for a B2B SaaS platform, driving user acquisition, funnel optimization, and brand positioning across the DACH region.
Design comprehensive marketing blueprints, manage channel allocations, define key performance indicators, and sharpen messaging for distinct agency demographics and buyer personas.
Take absolute charge of paid acquisition channels, with a primary focus on Meta Ads to steer creative direction, campaign structuring, A/B testing, and optimization.
Optimize every touchpoint of the user journey, ensuring a seamless transition from initial visitor click to trial onboarding and final monetization.
Establish HubSpot as our core marketing backbone, overseeing lead nurturing sequences, scoring mechanics, and detailed reporting dashboards.
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German Speaking Founding Marketer - B2B SaaS (Remote)
Establish comprehensive marketing blueprints, allocate channel budgets, define KPIs, and sharpen messaging for varied agency demographics and buyer personas.
Exercise complete ownership over paid channels, centering primarily on Meta Ads to drive campaign creativity, structure, testing, and ongoing optimization.
Fine-tune the entire customer journey from initial click to trial onboarding and monetized conversion with analytical precision.
Configure HubSpot as our core marketing infrastructure, managing lead nurturing sequences, scoring models, and comprehensive reporting dashboards.
Identify and scale secondary growth drivers such as LinkedIn campaigns, targeted webinars, and strategic partner programs.
Lead, plan, execute, and optimize omni-channel marketing programs supporting Manulife's Affinity business in Canada across health, dental, travel, and partner-based insurance solutions.
Compensation
Salary range is expected to be between $92,900.00 CAD - $142,900.00 CAD
Responsibilities
Develop and execute strategic marketing programs
Lead cross-functional teams to deliver integrated marketing programs
Collaborate with partner organizations and distribution teams
Lead B2B sales and buying strategy for the DACH region, build and manage a high‑performing sales team, and develop strategic partnerships with retailers, leasing companies, and fleet operators.
Compensation
Attractive salary plus equity participation in the company’s success.
Responsibilities
Develop and execute a comprehensive B2B go‑to‑market strategy in the DACH region
Manage the entire sales cycle from lead generation to deal closing
Build, mentor, and lead a high‑performing B2B sales team
Identify, negotiate, and manage strategic partnerships with retailers, manufacturers, leasing companies, and fleet operators
Secure optimal terms for the company and foster long‑term relationships with partners
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