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- Remote
- Remote
- Contract · Senior
- 5–7 years
An experienced lifecycle marketer to scale and ship the foundations of our lifecycle programme: onboarding, activation, retention and reactivation across email and in-app, plus the product-qualified signals that tell Sales which accounts are worth a conversation.
Compensation
Join us to enjoy a competitive salary, benefits, and remote working within our impactful, mission-driven culture.
Responsibilities
- Audit current lifecycle programmes, journeys, segmentation and tooling (HubSpot, Pendo, Hex)
- Map the self-serve journey by customer segment and identify the biggest activation and retention gaps
- Agree a prioritised roadmap and success metrics with Growth Marketing, Product and Customer Success
- Ship at least one quick win, such as a fix to an existing onboarding email or in-app message
- Design, build and launch onboarding and activation programmes across email and in-app (Pendo), aimed at faster time to first value