Support marketing and web communications efforts by analyzing website performance and user behavior to inform strategic improvements.
Compensation
Hiring Minimum $66,728.00 Hiring Maximum $81,376.00
Responsibilities
Analyze website performance, user behavior, and engagement metrics to identify trends and opportunities for improvement.
Manage and maintain web analytics platforms such as Google Analytics and Google Tag Manager.
Develop and maintain dashboards and reports using tools such as Looker Studio to communicate insights to stakeholders.
Evaluate user journeys across key student pathways, including admissions, financial aid, and academic programs, to identify barriers to task completion.
Provide actionable recommendations to improve website usability, navigation, and content effectiveness.
Requirements
Bachelor’s degree in analytics, marketing, communications, computer science, or a related field
As a Senior Technical Project Manager at ADI, you will support the development of ADI Digital Experience strategy and provide effective project management expertise, supporting leaders to define requirements and execute execution of productivity solutions across global teams.
Responsibilities
Oversee and run ADI Digital Experience project activities
The Content Strategist (internally Account Strategist, Content & SEO) is a crucial, client-facing role responsible for day-to-day deliverables, creating and managing custom client strategies, and communicating with both clients and internal stakeholders for Enterprise clients.
Responsibilities
Creating custom strategies and implementing best practices for clients to achieve NSMs.
Optimizing and revising strategies based on overall marketing goals and historical performance.
Crafting creative briefs and compelling content campaigns based on competitor and audience insights.
Setting and reviewing client goals using data sources like Google Analytics, CRM, SEMRush, and Ahrefs.
Ensuring planned strategy is executed through project management in Asana.
The Content Strategist (Account Strategist, Content & SEO) is a client-facing role responsible for day-to-day deliverables, creating and managing custom client strategies, and communicating with clients and internal stakeholders.
Compensation
$75,000-95,000 USD range
Responsibilities
Creating custom strategies and implementing best practices for clients to achieve NSMs
Crafting creative briefs and compelling content campaigns based on competitor and audience insights
Setting and reviewing client goals using data sources like Google Analytics, CRM, SEMRush, and Ahrefs
Ensuring strategy execution through project management and delegating tasks to Specialists and clients
Partnering with Project Managers, content writers, and designers
The Content Strategist is a crucial, client-facing role responsible for day-to-day client deliverables, creating and managing custom client strategies, and communicating with clients and internal stakeholders.
Compensation
Compensation for this role includes a competitive base salary in the $75,000-95,000 USD range, commensurate with experience and geography.
Responsibilities
Create custom strategies and implement best practices for clients
Use data to set and review goals with Associate Director
Manage project execution and task delegation
Collaborate with content writers and designers
Proactively communicate with clients and internal leadership
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