Advantage HQ is looking for a Media Buyer who can take ownership of growth across a portfolio of e-commerce clients.
Responsibilities
Own the paid media strategy
Develop and lead paid media strategies across platforms such as Meta, Google, TikTok, Snapchat, and other relevant channels
Determine where to allocate budget, how to structure campaigns, which audiences and creative angles to prioritize, and where additional investment can create profitable growth
Balance short-term performance with the longer-term goal of building a scalable acquisition engine
Drive account performance by monitoring performance, identifying trends, diagnosing problems, and making decisions that improve efficiency and growth
Support the execution, optimization, and operational management of paid media campaigns across key markets in North America.
Compensation
The expected salary range for this role is $54,063 - $95,000 USD. The actual base pay offered will be determined by factors such as the candidate's relevant experience, education, geographic location, and internal equity.
Responsibilities
Execute and support paid media campaigns across assigned markets
Manage day-to-day campaign operations across global performance platforms
Monitor campaign performance daily and identify issues related to spend pacing, delivery, tracking, creative fatigue, audience performance, conversion rates
Support optimization of paid media campaigns against goals such as new customer acquisition, revenue, ROAS, CAC, LTV, payback period, contribution margin, and conversion rate
Monitor campaign performance daily and identify issues related to spend pacing, delivery, tracking, creative fatigue, audience performance, conversion rates, CAC, ROAS, and other core KPIs
Support optimization of paid media campaigns against goals such as new customer acquisition, revenue, ROAS, CAC, LTV, payback period, contribution margin, and conversion rate
Requirements
Bachelor’s Degree in Business or related field
Nice to have: APAC-specific platforms such as LINE, Naver, Kakao, Yahoo Japan, Rakuten, Baidu, Xiaohongshu
Lead creative strategy, testing, and velocity across UAC and Performance Max, alongside Google Search and Apple Search Ads for a portfolio of high-priority markets with real global scale.
Locations (2)
United Kingdom
United States
Responsibilities
Own creative strategy, testing, and velocity across UAC and Performance Max, alongside Google Search and Apple Search Ads
Manage channel structure, targeting, bidding, and pacing-balancing growth with CAC efficiency and LTV payback
Build and run a high-cadence creative testing program across UAC and PMax
Track testing velocity and learning rate-tests launched, time to significance, win rate, and creative refresh cadence
Report on performance and trends across UAC, PMax, and ASA
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