Execute, manage, and optimize paid digital advertising campaigns across multiple platforms to drive qualified leads and improve customer acquisition efficiency.
Responsibilities
Plan, execute, and optimize paid advertising campaigns across Meta, Google, TikTok, and Snapchat.
Monitor campaign performance and optimize targeting, bidding strategies, and audience segmentation to improve CPA, CPL, and ROAS.
Track and analyze campaign performance using Google Analytics 4 (GA4), Pixels, and UTM parameters.
Conduct A/B testing for advertising creatives, audiences, and placements to improve campaign effectiveness.
Monitor daily advertising spend and ensure campaigns remain within approved budget allocations.
Requirements
Bachelor's degree in Marketing, Business Administration, or a related field
Support the execution and optimization of digital paid media programs for JCB North America.
Responsibilities
Build, launch, and manage Paid Search, Paid Social, and PMAX campaigns across Smartly.io, Google Ads, Meta Ads Manager, and other applicable platforms.
An advanced subject matter expert involved in highly complex environments for installation, integration, deployment, configuration and fault management. The role acts as a technical lead coordinating engineers and mentoring staff.
Responsibilities
Interacts with clients on site and remote to meet more complex requirements of a solution
Escalates unresolved problems and issues to the relevant third parties
Delegates lower complexity tasks to engineers and technicians
Assumes responsibility for the coordination of the activities of the engineers in line with performance targets
Leading by example and monitors the quality of engineer's and technician's work
Lead the development and implementation of strategic and highly complex integrated communications programs across multiple external audiences.
Compensation
The hourly rate for this position is between $35.00-$40.00 per hour.
Responsibilities
Lead the development and implementation of strategic and highly complex integrated communications programs across multiple external audiences.
Develop and execute effective and integrated communication plans, including strategies and tactics across all channels.
Manage multiple concurrent projects, requiring outside resources and crossing divisions to produce the most effective communications.
Serve as communication strategist and consult with corporate and division partners to develop strategies, key messages, and vehicles for communication to support corporate, division, and project objectives.
Write and edit copy for various communication pieces. Manage various communication processes and workflows.
Requirements
Bachelor's Degree in Marketing, Communications, or equivalent experience
Paid Social SpecialistNewValk Service Center · Breukelen, Netherlands
Performance Marketing Analyst, Paid AcquisitionTuring · Bengaluru, India+1 more
Media Strategy SpecialistJCB North America · San Antonio, US