Product Marketing Specialist focused on growth, responsible for launching new products, testing marketing hypotheses, and driving user acquisition and retention for a global mobile app promotion platform.
Compensation
Фінансовий бонус. За результатами роботи, адже круті результати мають винагороджуватися.
Responsibilities
Support marketing operations for KeyApp
Participate in new product launches by researching market, competitors, and audience
Define positioning and develop Go-to-Market strategies
Generate and test marketing hypotheses across SEO, PPC, content, LinkedIn, email, communities, partnerships
Manage acquisition funnel from first contact to registration, purchase, and retention
Input complete, accurate patient demographic information. Update patient financial data and verify/document benefits with proof of coverage. Enter visit charges to the correct payer source and collect applicable payments. Assist uninsured individuals and low-income families in obtaining government health insurance. Support, guide, and conduct outreach to diverse individuals and families for health insurance enrollment.
Responsibilities
Input complete, accurate patient demographic information
Update patient financial data and verify/document benefits with proof of coverage
Enter visit charges to the correct payer source and collect applicable payments
Assist uninsured individuals and low-income families in obtaining government health insurance
Support, guide, and conduct outreach to diverse individuals and families for health insurance enrollment
Lead and build CoinPoker’s growth across the CIS region, scaling user acquisition and brand awareness, and managing a regional marketing team.
Compensation
Competitive salary and performance-based bonuses.
Responsibilities
Assess and prioritise opportunities across the region, building a clear view of player segments, competitors, channels and commercial potential.
Build the regional marketing plan in line with our global strategy, and recommend the budget, resources and staged hires needed to deliver it.
Test new markets, channels and campaigns quickly, scaling what works and stopping what doesn’t.
Work with our central paid media, affiliate, agent and partnerships teams to set regional acquisition priorities and grow a high-quality regional player base.
Lead regional brand and community activity, including social channels, community groups, PR, events and sponsorships.
Support the execution, optimization, and operational management of paid media campaigns across key markets in North America.
Compensation
The expected salary range for this role is $54,063 - $95,000 USD. The actual base pay offered will be determined by factors such as the candidate's relevant experience, education, geographic location, and internal equity.
Responsibilities
Execute and support paid media campaigns across assigned markets
Manage day-to-day campaign operations across global performance platforms
Monitor campaign performance daily and identify issues related to spend pacing, delivery, tracking, creative fatigue, audience performance, conversion rates
Support optimization of paid media campaigns against goals such as new customer acquisition, revenue, ROAS, CAC, LTV, payback period, contribution margin, and conversion rate
Lead paid acquisition and performance media growth across key Asia-Pacific markets while based in the United States.
Locations (2)
United States
Japan
Responsibilities
Manage paid media campaigns across global and APAC-specific performance platforms
Optimize campaigns against business goals including new customer acquisition, revenue, ROAS, CAC, LTV, contribution margin, conversion rate, and payback period
Develop budget allocation strategies across markets, channels, campaigns, audiences, and funnel stages based on performance, incrementality, and growth potential
Lead performance creative testing across paid social, search, display, app, and regional media platforms
Partner with creative teams to develop, test, and iterate performance assets
Requirements
Bachelor’s Degree in Business or related field
Nice to have: native-level fluency in at least one major APAC language
E
German Speaking Head of Digital Growth & E-Commerce
Lead and own the digital growth and e-commerce strategy for a premium D2C brand, driving profitable revenue, optimizing customer lifetime value, and scaling operations across performance marketing, Shopify, and CRM.
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